There are lots of ways to support small businesses during COVID-19, including using the new Support Small Business sticker for Instagram Stories!
Announced just yesterday, the new sticker was created by Instagram to help people discover and support small businesses during COVID-19 — and it’s already getting a ton of use.
Here’s everything you need to know about Instagram’s new support Small Business Sticker for Instagram Stories:
Ever since COVID-19 took hold globally, Instagram has been laser-focused on providing tools and features to support small businesses. There’s the food delivery & gift card stickers Instagram rolled out in mid-April, Facebook’s new small business grants program, and a lot more!
And now they’ve announced a new Support Small Business sticker for Instagram Stories!
With the new sticker, people can mention the small businesses they love directly in the sticker to give their followers a preview of the account. When people use the sticker, their story will be added to a shared Instagram story, so their followers can see it along with other businesses that people they follow are supporting.
This is a great way to help businesses reach new customers and stay connected to the people they serve.
How to Use Instagram’s Support Small Business Sticker
To use Instagram’s new sticker, open the stories camera, and snap a photo or video as you normally would.
Once you’re happy, open the stickers tray and select the Support Small Business sticker.
Next, type the name of the small business you want to support.
You can tap the sticker for more options and styles.
And that’s it! Once you hit publish, your story will be added to a shared Instagram story, so your followers can see it along with other businesses that people they follow are supporting.
When someone views your story and taps the sticker, they’ll see a small pop-up with details about the business you tagged.
The business you tag will also receive a notification and can choose to repost the content to their own stories or send you a DM to say thanks.
If you’re interested in checking out all of the tools, features, and resources that Instagram has launched to help small businesses during COVID-19, you can check out their directory here.
And if you have an Instagram business profile, you can also check out the Business Resources section of your account (at the top of your profile) to stay informed about the latest tools and resources that can help during this time.
What do you think of Instagram’s new Support Small Business sticker? Let us know in the comments!